Sunday, November 24th, we will proudly launch the first product in our exchange eco-system the Amplify Brokerage to our nearly 100k pre-registered customers. Pre-registration closed on November 21, 2019 at 10AM EST, but for anyone who missed it, you can still sign up for our full launch that is coming soon!
Why an Exclusive Private Launch?
Launching initially to our pre-registered users accomplishes a few things:
1. Special Thank You
By offering initial access to the system to our pre-registered users it gives us a way of saying thanks for having the interest in Amplify and following our journey to launch. We have had a tremendous response with nearly 100k people signing up early and we want to thank all of those people for being a part of that process. With this exclusive private rollout included pre-registered users will be among the first crypto traders globally to experience true commission free trading where every trade they make incurs no additional fees above spot pricing.
Though the private launch will be fully functional by limiting our initial rollout to our pre-registered users in the form of an Exclusive Private Launch we are able to receive feedback on what those users like and don’t like about the system. The pool of nearly 100k people is large enough where we can gain meaningful feedback without being overwhelmed by the response.
During the process of development we have built custom trading simulators to simulate large volumes of trading on Amplify Exchange but there is no substitute for the real thing. We believe even with a short limited private launch we can accurately judge the load on the platform and scale as required before rolling out open to the world. Many exchanges have had trouble scaling and some have even had to shut down signups for months at a time, and we don’t want that to happen at Amplify Exchange, so this gives us a safe route to a stable and scalable product at open launch.
How Will The Rollout Happen?
On November 24th all users who pre-registered before the cutoff will receive an email from Amplify Exchange with a link connected directly with their pre-registration profile. Upon clicking the link you will be taken to our full on-boarding workflow and all information you provided during pre-registration will be automatically populated making our easy on-boarding process even more simple.
Upon completing your on-boarding you will be among the first to have access to the all new Amplify Exchange Brokerage and can use crypto trading services immediately upon logging in.
What If I Didn’t Pre-Register?
If you didn’t pre-register prior to the closing don’t worry! You can register as a new user and complete the on-boarding process. Upon completion of our limited Private Offering for pre-registered users you will be notified by email that you have been granted full access to the system. You can then immediately login and trade commission free for the first time anywhere globally in the cryptocurrency space!
We are beyond excited to be so close to our full launch and to have so many of you along for the ride. We are committed to providing the best trading experience at a better value than anywhere on the planet and the Amplify Brokerage is the first step in that journey.
Thanks for being part of Amplify as we help you Amplify your digital assets.